art market
The art market is not what you think (3 stats to prove it)
Here are three surprising facts about the art market in 2026 that will make you rethink how you try to sell your art.
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Why I'm not a fan of the "Revealing my art until..." trend
The art reveal trend on social media won't help artists find their audience and sell. Here's why.
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4 reasons artists struggle to sell art online
Learn the four most common reasons most artists struggle to sell art online, and what you can do to avoid all of them.
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Who buys (your) art?
Who do you think will buy your art? Answer the question and make art marketing easier.
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10 unhinged marketing tips that might actually work
Marketing that brings solid results is good. Marketing that brings unexpected and immeasurable success is the best. Take my tips for the latter.
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3 mentally healthy art marketing tips for 2026
Do yourself a favour and read these mentally healthy art marketing tips.
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The top of 2025, and the best of 2026 yet to come
The top 3 articles of 2025 and the biggest plan for 2026 that you get to vote on.
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Holiday marketing tip #14: The last message of the year (for your customers)
If you thought it's pushy to send a message to customers between Christmas and New Year's, think again.
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Holiday marketing tip #13: 'Tis the season to run ads
If you've ever thought about running ads, the time is now, during the holidays. Here are practical tips on how to go about Facebook, Instagram, TikTok, and Google ads.
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Holiday marketing tip #12: A subscription model is the best gift sometimes
A subscription model might just be the best Christmas gift for yourself and your customers, too.
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Holiday marketing tip #11: Create and promote gift cards as products
Just like big brands, small creative businesses can use gift cards as the ultimate holiday sales trick. This is a 101 lesson to get you started.
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Holiday marketing tip #10: 6 ways to do a limited-time offer in your webshop
From advent calendars to charity tie-ins, here are 6 ways to do a limited–time offer in your webshop.